Our London Pass comparison will help you choose between London’s main sightseeing passes. What all London Attraction Passes have in common is that they can save you a considerable amount of money on your trip. Here we analyze how these cards work, the prices, and the attractions included so that you can find the most suitable one for you.

What is a London Attraction Pass and how does it work?

There are several sightseeing passes and cards in London that cater to tourists and provide access to a variety of attractions, tours, and activities. These passes often go by different names, such as the “London Pass,” the “London Explorer Pass,” or the “Big City Saver”.

The primary purpose of these passes is to offer convenience and cost savings to visitors who plan to explore multiple attractions in London. They typically work on a pre-paid basis, where you purchase the pass for a specific duration (e.g., 1, 2, 3, 6, or 10 days) or the number of visits and gain access to a list of included attractions without having to pay individual admission fees at each site.

The London Pass and the Go City All-Inclusive Pass are the “all you can eat” options so-to-speak, as they allow you to visit over 90 attractions without limiting yourself to a fixed number beforehand. With the London Explorer Pass, on the other hand, you have to decide how many attractions you want to visit, from a list of more than 80 spots in London. With the Explorer Pass, you can visit at your own pace without time pressure.

What attractions are included in the London Attraction Passes?

Each London tourist pass gives you the ability to enter countless London attractions, museums, and tours free of charge after you purchase the pass. As you are essentially buying the tickets in bulk prior to your trip, you will receive discounts on the tickets and save up to 55%.

Below you’ll find a table showing a direct comparison of what each pass includes, how much it costs, and how long it’s valid for. It also explains the advantages and where the passes can be purchased. Depending on which attractions you visit, you can save up to 55% in comparison to buying attraction tickets individually.

	Best Choice London Pass	Best Value Go London Explorer Pass	London Sightseeing DAY Pass	London Sightseeing FLEX Pass	London City Pass	Multi-Attraction Tickets London Eye
Type
Type	Day Pass	Attraction Pass	Day Pass	Attraction Pass	Day Pass	Combi Ticket
Options
Options	1, 2, 3, 4, 5, 6, 7 or 10 days	2,3,4,5,6 or 7 attraction	1, 2, 3, 4 or 5 days	3,4,5,6 or 7 attraction	1, 2, 3, 4, 5, 6 or 7 days	2, 3, 4, 5 or 6 attraction
Price
Price	from £99	from £66	from £89	from 109£	from 110£	from £48
Top Atracctions
Top Atracctions
Tower of London
Tower of London
London Eye
London Eye
Kensington Palace
Kensington Palace
Hampton Court Palace
Hampton Court Palace
Tower Bridge
Tower Bridge
St. Paul's Cathedral
St. Paul's Cathedral
Westminster Abbey
Westminster Abbey
The View from The Shard
The View from The Shard
Shakespeare Globe
Shakespeare Globe
Windsor Castle
Windsor Castle
Royal Mews
Royal Mews
The Queens Gallery
The Queens Gallery
Kew Royal Botanic Garden
Kew Royal Botanic Garden
Royal Observatory Greenwich
Royal Observatory Greenwich
London Transport Museum
London Transport Museum
London Zoo
London Zoo
Chelsea FC Stadium Tour
Chelsea FC Stadium Tour
Emirates Stadium Tour
Emirates Stadium Tour
Wembley Stadium
Wembley Stadium
London Dungeon
London Dungeon
Sea Life Aquarium
Sea Life Aquarium
Madame Tussauds
Madame Tussauds
Bus & Boat Tours
Bus & Boat Tours
Hop-On Hop-Off Bus
Hop-On Hop-Off Bus
Boat Tour
Boat Tour
Guided Tours
Guided Tours
Changing of the Guard
Changing of the Guard
Brit Music Tour
Brit Music Tour
Top Sights Tour
Top Sights Tour
Bicycle Tour
Bicycle Tour
More information
More information	LONDON PASS	GO LONDON EXPLORER PASS	London Day Sightseeing Pass	London Flex Sightseeing Pass	Buy London City Pass	Multi-Attraction Tickets
	Get a 5% extra with the code "LP5LOVING"	Get an extra 5% discount with the code "GO5LOVING"	Get an extra 10% with the promo code "Loving10"	Get an extra 10% with the promo code "Loving10"

London Tourist Passes by DAYS in Detail

1. London Pass

The London Pass is a tourist card thanks to which paying a fixed price, allows entry to more than 55 attractions, tours, museums, and galleries in London. In this way, you can get up to 60% savings on sightseeing tours at the separate price of tickets. This card is very easy to use: the London Pass is purchased for days and during the time of duration allows you to do as many activities as you want. So, you will have to decide if you want a London Pass of 1, 2, 3,4,5, 6,7, and 10 days depending on the duration of your trip. Regardless of which pass you choose the attractions available are the same, you will only have more or less time to visit them. In addition, there is now the possibility to buy the enhanced pass which includes the Oyster card for London public transport.

New in 2024 – The London Pass has been enhanced with two exciting additions: the London Eye and Madame Tussauds wax museum, making it an even more appealing choice for visitors.

London Pass prices (with our 5% discount code)

• 1-day London Pass: £108/£70
• 2-day London Pass: £151/£94
• 3-day London Pass: £170/£108
• 4-day London Pass: £194/£113
• 5-day London Pass: £208/£117
• 6-day London Pass: £217/£122
• 7-day London Pass: £232/£132
• 10-day London Pass: £255/£137

*Use promo code LP5LOVING for an additional 5% discount. You can see prices and other current offers on the official London Pass website.

Main advantages of the London Pass:

• Purchased by the day
• Can take as many visits or tours per day as you like
• Includes over 85 attractions and activities
• Its highlights are the London Eye, Tower of London, Westminster Abbey, and The Shard observation deck
• If you wish, you can purchase it together with the Oyster Card for the London Underground
• Electronic Pass for your cell phone

BUY LONDON PASS  MORE ABOUT THE LONDON PASS

2. London Sightseeing Day Pass

The London Sightseeing Pass is a tourist card that offers access to 28 attractions and activities in London. Among its benefits, it includes entry to iconic places such as the Tower of London, Kensington Palace, and the London Eye, as well as access to Hop on Hop Off bus tours. With options for 1, 2, 3, 4, or 5-day passes, it allows visitors to explore the city at their own pace without missing anything.

Prices for the London Sightseeing Day Pass (with our discount code Loving10):

• £89 / £57
• £121.50 / £72
• £124 / £81
• £145 / £95
• £158 / £99

*See current prices and offers on the official London Sightseeing Pass website.

Highlights of the London Sightseeing Day Pass:

• Perfect to save money while seeing many things in a short time.
• Includes 28 top attractions.
• Includes the Tower of London, the London Eye, and Kensington Palace.
• Can be purchased online and easily downloaded to your smartphone.
• 10% extra discount with the code Loving10.

BUY LONDON SIGHTSEEING DAY PASS

3. Go City London Pass – All-Inclusive

The All-Inclusive version of the Go City London Pass is a day pass that the operator offers as an alternative to the Explorer Pass for attractions. Both the portfolio and the operation are identical to the London Pass. This tourist card for London includes the main attractions of the city and allows you to make as many visits as you want during the selected period of validity: 1, 2, 3, 4, 5, 6, 7, and 10 days. At this point, we generally recommend buying the London Pass because it is the most established operator in the city, but using our discount code “GO5LOVING“, the Go City London “All Inclusive” can be a good alternative to get the maximum savings.

New in 2024 – The Go City London All-Inclusive Pass has been upgraded to include two of London’s top attractions: the iconic London Eye and the renowned Madame Tussauds.

Go City Pass London prices

• Go City London 1 day: £108/£70
• 2-day Go City London: £151/£94
• 3-day Go City London: £170/£108
• 4-day Go City London: £194/£113
• 5-day Go City London: £208/£117
• 6-day Go City London: £217/£122
• 7-day Go City London: £232/£132
• 10-day Go City London: £255/£137

Go City London Pass (All Inclusive) highlights:

• Purchased by the day, so it is ideal if you want to see a lot in a short time
• Allows you to do as many visits or tours per day as you like
• Includes over 85 attractions and activities
• Electronic pass for your cell phone

BUY GO CITY LONDON ALL-INCLUSIVE PASS

4. London City Pass (TurboPass)

The TurboPass London City Pass has received an exciting upgrade, now presenting a great offer that encompasses both the iconic Tower of London and the breathtaking London Eye.

Now, the London City Pass offers access to a rich tapestry of experiences including the Tower of London, Kensington Palace, the London Eye, Madame Tussauds, and the London Dungeon, to name a few. Additionally, this pass enriches your exploration with hop-on hop-off bus tours and a serene Thames River cruise. It stands out as a superb option for families seeking to craft a versatile itinerary that caters to all ages, blending the allure of history with the thrill of entertainment in one convenient package.

London City Pass Prices

The London City Pass can be purchased with or without the London Eye. The option including the London Eye comes with a slight surcharge.

• 1-day London City Pass: £110/£76 // 1 day with London Eye: £136/£98
• 2-day London City Pass: £136/£85 // 2 days with London Eye: £162/£106
• 3-day London City Pass: £153/£102 // 3 days with London Eye: £179/£123
• 4-day London City Pass: £170/£119 // 4 days with London Eye: £196/£141
• 5-day London City Pass: £196/£136 // 5 days with London Eye: £222/£158
• 6-day London City Pass: £213/£153 // 6 days with London Eye: £239/£175
• 7-day London City Pass: £239/£170 // 7 days with London Eye: £264£192

*See current prices and offers on the TurboPass London City Pass website

Key Advantages of the London City Pass:

• It’s purchased by days, making it ideal if you want to see a lot in a short time
• The selection of attractions is perfect for short trips of 2 to 4 days
• It combines historical sites like the Tower of London with more entertaining attractions like the Madame Tussauds London
• The pass is received immediately after purchase in digital format

BUY LONDON CITY PASS

London Tourist Passes by ATTRACTIONS in Detail

1. Go London Explorer Pass

The Go City Explorer Pass for London is probably the easiest card to use. You buy it by the number of attractions: 2, 3, 4, 5, 6, or 7, and you receive it immediately by email and on your App. Thus, this tourist pass is in the form of a barcode that will be scanned at the entrance of the attractions. Each time you enter an attraction you will be discounted one activity and you must use them all within a maximum period of 30 days from the first use. In total, the pass includes more than 50 attractions among which you will find tickets to monuments, museums, guided tours, and lots of interesting activities. Simple, isn’t it?

New in 2024 – The London Go City Explorer Pass has expanded to include major attractions from the Merlin group, featuring prominent sites such as the London Eye, the London Dungeon, and the London Aquarium, among others.

Prices of the Go City London Explorer Pass (with our discount code)

• Explorer Pass 2 attractions: 70£/56£
• Explorer Pass 3 attractions: £99/£70
• Explorer Pass 4 attractions: £122/£89
• Explorer Pass 5 attractions: £151/£99
• Explorer Pass 6 attractions: £179/£113
• Explorer Pass 7 Attractions: £194/£141

*Use promo code GO5LOVING for an additional 5% discount. You can see prices and other current offers on the Go City website.

Main advantages of the London Explorer Pass:

• You receive it by email immediately after purchase, no need to pick it up in London
• It is contracted by the number of attractions. So it saves a lot for well-organized travelers who know what they want to see
• It is valid for 60 days from the first use
• Includes the London Eye, Tower of London, The Shard observation deck, and St. Paul’s Cathedral
• It is cheaper than the London Pass

BUY GO LONDON EXPLORER PASS

2. London Sightseeing Flex Pass

The London Sightseeing Pass revamps its offer and now presents the first pass that truly competes with the famous Go City Explorer Pass. The FLEX version of the London Sightseeing Pass is available in packages of 3, 4, 5, 6, or 7 attractions and includes popular attractions such as the London Eye, Madame Tussauds, and the Tower of London, among others. This pass is ideal for both short and long trips, offering 60 days to visit the attractions from the first use. Undoubtedly, a strong contender among London tourist passes for 2024.

Adult prices for the Sightseeing Flex Pass (with our code Loving10):

• £109 / £79
• £129 / £99
• £138 / £107
• £155 / £125
• £170 / £134

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Highlights of the London Sightseeing FLEX Pass:

• Combines fun attractions for the whole family, like the London Aquarium and the London Dungeon, with must-visit places like the London Eye and the Tower of London.
• Being sold by the number of attractions allows you to control your budget well if you already know what you want to see/do.
• It is a flexible option for both very short and very long trips.
• 10% extra discount using our code Loving10.

VIEW SIGHTSEEING FLEX PASS

3. Multi-Attraction Tickets London Eye – 6 of London’s Musts in one

London Eye PassThis pass is a mix between a tourist card and a combined ticket and includes all the attractions of the same operator. So with this original pass, you can enjoy attractions like the London Eye, the London Dungeon, Madame Tussauds, or the London Seaquarium paying a fixed price much lower than the price of separate tickets. This is the ideal pass for those traveling with children or young people who are interested in fun and original attractions rather than cultural activities.

Price of the London Eye Combi Tickets:

This pass for London has a fixed price of £60 for adults aged 16 and over and £50 for children aged 4 to 15.

Main plus points of the Multi-Attraction tickets for London:

• Buy online and take printed tickets to London
• Offers great savings on some of the city’s most famous attractions
• It is valid for 5 days from first use. You have 90 days after purchase to use it

BUY Multi-Attraction Tickets

Still not sure? Try our Pass Savings Calculator!

If you’re still unsure about which London pass is best for your travels, try our online calculator. Simply select the attractions you wish to visit from the list and find out which pass or passes would be most convenient for you.

Loving London Pass Advisor

Conclusion – What is the best London Sightseeing Pass?

There is no doubt that a London Pass is worth it, the question is which of the options offers the maximum discount for your specific trip. My advice is that you make a list of the attractions you want to visit and the prices and compare the total price with the cost of the different tourist passes. All the information you need to make this calculation is in this article.

We have personally tried every pass on this list and saved money EVERY time.